





Warmies brand officially settled in Xiaohongshu! As a brand dedicated to bringing you comfort and warmth, we will share with you about our products, brand stories and bits of warm life here. Looking forward to interacting and communicating with you on Xiaohongshu, and feeling the power of warmth together. Let the warm moments start from now on!
Brand positioning:
Warmies is a fashionable and healthy lifestyle brand
Brand slogan:
Stay warm, stay well, always accompany, stay warm
Brand goal:
The brand was founded in the UK in 1995, and has been centered on health since its inception. The brand targets consumers of all ages. Including adults and children. The brand is committed to providing self-care products that soothe emotions and make the body feel comfortable.
Brand concept:
We believe that emotional health is the foundation of healthy life. That’s why we design products that provide soothing warmth, heavy comfort and lavender scent to help relieve anxiety and promote better sleep for people of all ages.